Last Updated: 20.03.2025
1. Introduction
Digiwise Group Ltd (“we”, “our”, “us”, “the Company”), registered at 244 Newport Road, CF24 1RR, Cardiff, UK, company number 13384517, is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, and store personal information about you when you visit our website or engage with our services. Please read this Privacy Policy carefully to understand our practices regarding your personal data.
2. Data Controller
Digiwise Group Ltd is the data controller and responsible for your personal data. If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact us using the details set out below:
- Email: contact@digiwisegroup.com
- Phone: +447393561916
- Address: 244 Newport Road, CF24 1RR, Cardiff, UK
3. The Data We Collect About You
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data: includes first name, last name, job title
- Contact Data: includes billing address, email address, telephone numbers
- Business Data: includes company name, company size, industry, business challenges
- Technical Data: includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website
- Usage Data: includes information about how you use our website and services
- Marketing and Communications Data: includes your preferences in receiving marketing from us and our third parties and your communication preferences
- Publicly Available Data: includes information about you that is publicly available online which we may use for hyper-personalization of our marketing communication
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data).
4. How We Collect Your Personal Data
We use different methods to collect data from and about you including through:
- Direct interactions: You may give us your Identity, Contact and Business Data by filling in forms on our website, booking a free consultation through cal.com, or by corresponding with us by post, phone, email or otherwise.
- Automated technologies or interactions: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. Please see our Cookie Policy for further details.
- Third parties or publicly available sources: We may receive personal data about you from various third parties and public sources, including publicly available information on social media platforms and business websites.
5. How We Use Your Personal Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- To register you as a new client
- To provide and manage our services to you
- To manage our relationship with you
- To improve our website, products/services, and customer relationships
- To recommend products or services which may be of interest to you
- To comply with legal obligations
6. Data Processing and Storage
Your data is processed and stored on various platforms:
- Contact information and business data in Airtable
- Email communications through Brevo
- Workflow automation through n8n
- Chatbot interactions using OpenAI and Anthropic LLMs
- Voice interactions using Elevenlabs technology
- Website hosting on Hostinger
- Landing pages on Optimizepress
These platforms operate cloud-based solutions, which may involve data transfers outside the UK and European Economic Area (EEA).
7. International Transfers
Many of our external third-party service providers are based outside the UK/EEA, so their processing of your personal data will involve a transfer of data outside the UK/EEA.
Whenever we transfer your personal data out of the UK/EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:
- Transferring data to countries that have been deemed to provide an adequate level of protection for personal data by the UK Government or European Commission
- Using specific contracts approved by the UK Government or European Commission which give personal data the same protection it has in the UK/EEA
- For US-based providers, we may rely on appropriate data transfer mechanisms such as the UK International Data Transfer Agreement (IDTA) or other appropriate safeguards
8. Data Security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. These include:
- Basic WordPress security measures
- Regular software updates
- Two-factor authentication where possible
- Limited access to personal information
We have procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
9. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider:
- The amount, nature, and sensitivity of the personal data
- The potential risk of harm from unauthorized use or disclosure of your personal data
- The purposes for which we process your personal data
- Whether we can achieve those purposes through other means
- The applicable legal requirements
In some circumstances, we may anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.
10. Your Legal Rights
Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:
- Request access to your personal data
- Request correction of your personal data
- Request erasure of your personal data
- Object to processing of your personal data
- Request restriction of processing your personal data
- Request transfer of your personal data
- Right to withdraw consent
If you wish to exercise any of the rights set out above, please contact us at contact@digiwisegroup.com.
11. Cookies
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them, see our Cookie Policy.
12. Third-Party Links
This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.
13. Changes to the Privacy Policy
We keep our Privacy Policy under regular review. Any changes we make to our Privacy Policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our Privacy Policy.
14. Contact
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Digiwise Group Ltd 244 Newport Road, CF24 1RR, Cardiff, UK Email: contact@digiwisegroup.com Phone: +447393561916
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.
